THE ART OF BEING REMARKABLE
Facilitating great customer service is all about being remarkable: which, when taking the term literally stimulates remarks, or dialogue, because the subject is so unusual, exceptional, interesting, or excellent. Remarkable gets your attention. Moreover, being remarkable accelerates the utopian state of having a constant stream of customers championing your cause and stimulating the referral pipeline.
Naturally, happy clients require the staples: understanding of their circumstance, industry/ product knowledge, appropriate solutions and timely execution. Though competently completing these tasks alone are rarely what prompts a rave review: it’s how they’ve been performed. As to the client, the value of the exchange is not just transactional. It’s how the client has felt through the process and what it means for them personally to have an issue or opportunity resolved.
To bypass being considered a facilitator, you need to be integrated, connected and genuinely remarkable before, during and after any deal.